Eyewear
Consultations
at Eye Roc Eyewear

Accessibility to incredible independent eyewear has been our goal since day one, and we’ve been all over the world in search of the best eyeglasses at the best prices. Shopping for eyewear from the source like this has taught us a lot of lessons about how to provide an outstanding boutique experience, lessons that we’ve put into play to refine and hone our own optical shop.

We’ve got the team, the frames, and the vibe all sorted at Eye Roc: we just need you!

Bruce Neil O.D

A Team That Really Knows
(and Loves) Eyewear

An eyewear consultation at Eye Roc is rooted in collaboration and shared excitement for the process. Everybody here wants you to love your eyewear as much as they do!

Our opticians are highly trained and have fit thousands of clients in different frames. They know our collection inside and out, and will guide you to frames that match your facial features, color palette, and lifestyle. They’re also in communication with our eye doctor, Dr. Bruce Neil, which helps them direct you to options that meet your vision and fashion needs in a single pair of frames. (Or multiple pairs — there’s nothing wrong with diversifying your wardrobe!)

Experience Eye RocEXPERIENCE EYE ROC

Anyone who has ever looked cool in eyeglasses had to first be a nerd — at least about their eyeglasses. When every big brand is trying to sell you the same frames, you have to look elsewhere for standout eyewear. That’s why we scoured the globe for faultless classic designs and sleek boundary-pushers, and chose only those first-rate frames that are also fairly priced.

Thousands of fashion-forward frames from small, intensely creative independent designers are available for you to try on while you have a piping hot cup of coffee and sink into a nice couch. Your next frames may be edgy and bold, but your Eye Roc experience will be as chill as you’d want it to be.

Be cool

What to Expect from An
Eye Roc Eyewear Consultation

No two faces are the same, which is why even twins can expect an individualized experience with us. That said, we do follow a time-tested routine that’s gotten thousands of people into eyeglasses they love.

A woman wearing cool sunglasses against yellow background
Eye Roc collections

Be cool

A woman wearing cool sunglasses against yellow background
Eye Roc Collection

What to Expect from An Eye Roc Eyewear Consultation

No two faces are the same, which is why even twins can expect an individualized experience with us. That said, we do follow a time-tested routine that’s gotten thousands of people into eyeglasses they love.

#Wedontlikeborringglasses

Getting to Know You (Especially Your Taste)

woman wearing elegant eyeglasses
couple wearing eyeglasses

We want you to really settle in for the ride here. We’ve got a comfy couch where you can relax, have some coffee, and enjoy our (frankly fantastic) taste in music while you try things on. Forget stressful car dealership sales vibes: this should be a calm, unique experience you look forward to. You’re going to wear your glasses every day — why rush trying them out?

There’s only one thing you have to do for us: tell us your preferences! We can determine how certain colors would go with your eye color, hair style, and facial features, but if you have specific wishes to make them suit your job, your hobbies, or your style, we want to know right away. Whether you work in a courtroom, a barroom, or from a desk in your bedroom, we’ve got options for you.

Our Opticians, Your Guides

A bunch of optical shops have a pretty vanilla selection: we want to be more like your local fro-yo place, where you can pick and choose wild and new flavors to your heart’s content.

The dozen-plus independent eyewear brands in our store have been sourced from around the world and curated for the quality of their designs, materials, and manufacturing process. You can trust that we’ve gone out to their studios and shops and personally vetted each and every frame we offer here.

Our opticians help you find options that will be exciting to you not just next week, but a few years down the line. Narrowing your options down to the handful you’ll eventually choose from is hard, but we’re with you every step of the way — and you really, really can’t go wrong.

We Style Your Selection to Make it All Yours

It’s a tale as old as time: someone you like tells you one time that you look like some actor when you put on sunglasses, and after that, you just can’t get yourself into a different style. But what if we told you that the right frames can make you look more like you?

You can look amazing in styles you may never have even heard of, and we’ve got the curated collection and customization to prove it. Even after you’ve picked out a pair of frames, you can adjust the fit and sometimes colors, and fully tailor the lenses to your needs with upgrades like transitions and blue light filtering. We’ll help you bring out your eyes — and your best self.

Your Next Visit: Same Incredible Service, Entirely Different Experience

Here’s the best part: this extraordinary experience is not a one-time deal. Our customers come back to us time and again for spare pairs, sunglasses for summer, eyeglasses for special occasions, and any time they’re ready for a new look.

And with a thousand-plus options, and crazy-accessible prices, you might start accruing a collection, maybe even spring for a display rack next to your mirror — we’ve all been there. It’s time to stop looking at eyewear as just a tool to see clearly, and more like a part of your lifestyle. We love our sneakerhead and watch afficionado friends, and we can’t wait to show you why you could feel that way about eyewear — just like we do.

#Wedontlikeborringglasses

Getting to Know You (Especially Your Taste)

Woman Wearing Elegant Glasses
Couple Wearing Glasses

We want you to really settle in for the ride here. We’ve got a comfy couch where you can relax, have some coffee, and enjoy our (frankly fantastic) taste in music while you try things on. Forget stressful car dealership sales vibes: this should be a calm, unique experience you look forward to. You’re going to wear your glasses every day — why rush trying them out?

There’s only one thing you have to do for us: tell us your preferences! We can determine how certain colors would go with your eye color, hair style, and facial features, but if you have specific wishes to make them suit your job, your hobbies, or your style, we want to know right away. Whether you work in a courtroom, a barroom, or from a desk in your bedroom, we’ve got options for you.

Our Opticians, Your Guides

A bunch of optical shops have a pretty vanilla selection: we want to be more like your local fro-yo place, where you can pick and choose wild and new flavors to your heart’s content.

The dozen-plus independent eyewear brands in our store have been sourced from around the world and curated for the quality of their designs, materials, and manufacturing process. You can trust that we’ve gone out to their studios and shops and personally vetted each and every frame we offer here.

Our opticians help you find options that will be exciting to you not just next week, but a few years down the line. Narrowing your options down to the handful you’ll eventually choose from is hard, but we’re with you every step of the way — and you really, really can’t go wrong.

We Style Your Selection to Make it All Yours

It’s a tale as old as time: someone you like tells you one time that you look like some actor when you put on sunglasses, and after that, you just can’t get yourself into a different style. But what if we told you that the right frames can make you look more like you?

You can look amazing in styles you may never have even heard of, and we’ve got the curated collection and customization to prove it. Even after you’ve picked out a pair of frames, you can adjust the fit and sometimes colors, and fully tailor the lenses to your needs with upgrades like transitions and blue light filtering. We’ll help you bring out your eyes — and your best self.

Your Next Visit: Same Incredible Service, Entirely Different Experience

Here’s the best part: this extraordinary experience is not a one-time deal. Our customers come back to us time and again for spare pairs, sunglasses for summer, eyeglasses for special occasions, and any time they’re ready for a new look.

And with a thousand-plus options, and crazy-accessible prices, you might start accruing a collection, maybe even spring for a display rack next to your mirror — we’ve all been there. It’s time to stop looking at eyewear as just a tool to see clearly, and more like a part of your lifestyle. We love our sneakerhead and watch afficionado friends, and we can’t wait to show you why you could feel that way about eyewear — just like we do.

FROM OUR FANS

“Shopping at Eye Roc Eyewear in St. Louis is an amazing experience. The atmosphere is inviting and comfortable. The selection of eyewear is diverse and contemporary. The new Igreen line allows you to truly customize your selection. Jason was attentive and enthusiastic as he helped me explore shapes and colors I had not considered for myself – and I ended up with spectacular specs that are unique, personalized and receive multiple compliments daily from strangers.”

-Kent J.

— Get In Touch

Contact Us

Any questions? We’d love to hear them — fill out the form to the right and we’ll get back to you as soon as we can. Thanks, and we can’t wait to see you in the shop!

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